Small businesses will get an opportunity to learn how to benefit from social media such as Facebook, Twitter and blogs, for free next week in Atlantic City.
The New Jersey Small Business Development Center at Richard Stockton College will present “Social Media Made Simple: Small Business and Social Media: It’s Different Now” on Thursday at its Carnegie Center.
Carolinn Pocher Woody, of CPW Creative Communications in Cape May, will teach the seminar.
“I was chosen by Constant Contact to become its local authorized expert for South Jersey,” Woody said. “That’s why I give these presentations, as a free service through Constant Contact,” a small business marketing service.
She said she will go over the best practices for social media use by businesses during the two hour lecture/seminar, giving some real-world examples involving Facebook, Twitter and Linked-In.
She’ll also talk about merging those into a firm’s email marketing strategy to achieve engagement marketing.
“A lot of what we’re going to deal with is how to make your content shareable, how to work with your blog, how to repurpose your blog posts and email campaigns onto Twitter and Facebook as well,” Woody said.
Woody is a graduate of Mount Holyoke college and former editor/publisher of The Ritz Film Bill in Philadelphia and Voorhees and The Angelika Film Bill in New York.
The Cape May County Chamber of Commerce will host a sunset mixer Thursday at a bayfront restaurant in North Cape May.
The free event sponsored by Cape Bank will be held at Harpoon Henry’s and feature complimentary hors d’oeuvres and cash bar.