Business: Berry Creamy frozen yogurt

Location: Consumer Square Shopping Center, Mays Landing, near Target

Owners: John, 61, and Jackie Arrow, of Ocean City

Employees: 30

Phone: 609-646-3142

Berry Creamy is a self-serve frozen yogurt shop. We offer about 70 rotating flavors of premium yogurt. We always have 16 different flavors on hand in our stores.

All the machines are set up with three levers, offering two flavors and a combo of the two twisting in the middle. So all of our machines provide a selection of 24 flavors at all times.

We have New York cheese cake, cake batter, cookies and cream and banana pudding. We also have seasonal flavors such as peach mango tart, root beer float and strawberry-lemonade in the summer. This time of year we have pumpkin pie, eggnog and peppermint stick.

We offer no-sugar-added, non-dairy, low-fat and nonfat options. We serve only fresh premium yogurt, high in active yogurt cultures. Many of our flavors are gluten-free as well, and we also offer nondairy sorbet that’s vegan-friendly.

We have a little under 50 toppings, such as fresh fruit, blueberries and pineapples, real slices of cheese cake and baked brownies, many kinds of candy bits and cereals, and eight different sauces, including dark, milk and sugar-free chocolate.

We bake fresh waffle bowls every day, or the yogurt can be placed in a regular cup. We also offer complimentary strawberry-infused water.

We have our own homemade flavors that we introduce every week. We do berry cherry vanilla, a creme brulee, coffee cordial and pineapple upside-down cake.

The cost is 49 cents an ounce. It’s a fun process for customers, and we enjoy seeing them create something they like.

Kids will actually take pictures of their creations and post them on Facebook and Instagram. We use a lot of pictures of their creations, with their permission, in advertising on social media.

Entry: We have another store in Deptford. That’s been open for 12 months in the Deptford Landing Shopping Center.

Our stores are very bright, extra clean and family friendly.

We had some Rita’s Water Ice stores in Pennsylvania for a few years. We sold them and moved down here in 2009.

The future: We’d eventually like to have three or four stores and that would be enough. That way we could stay personal with our customers.