Steel Pier memories: Charging extra for premium seats and pocketing coins gets one employee a raise - Press of Atlantic City: The Rebirth Of Steel Pier

Steel Pier memories: Charging extra for premium seats and pocketing coins gets one employee a raise

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Posted: Monday, March 5, 2012 10:56 pm

About 1939, 1940, I worked as an usher in the Steel Pier Music Hall for 25 cents an hour. I decided to rope off an area up front where the premium seats were and started selling them for 25 cents a seat. I was making a killing when the manager finally got wise to me. He couldn’t keep me in the position, but he liked my “marketing ability” and ambition, so he gave me a raise to 35 cents an hour and put me out front with a microphone in the role of “barker,” drawing people into The Pier.

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