Tween girls are finding these monstrous playthings better than Barbie - Living - pressofAtlanticCity.com Mobile

Tween girls are finding these monstrous playthings better than Barbie - Living - pressofAtlanticCity.com Mobile

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Tween girls are finding these monstrous playthings better than Barbie

Monster High dolls are now the stars of tween girls' play

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Mattel’s Monster High Dolls, with neon hair and punk clothing, have grown to an estimated $500 million in annual sales since debuting in 2010. The dolls are patterned after the offspring of Dracula, Frankenstein and other monsters.

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6 images

Mattel’s Monster High Dolls, with neon hair and punk clothing, have grown to an estimated $500 million in annual sales since debuting in 2010. The dolls are patterned after the offspring of Dracula, Frankenstein and other monsters.