ATLANTIC CITY — For William Cheatham, a resident of the Best of Life Apartments, the proposed ROCKSTOP GAS & WASH at Virginia and Pacific avenues will help provide convenience to those living at the facility.
“It’s very unique. We are on an isolated island,” said Cheatham, 87, during a Casino Reinvestment Development Authority Land Use Division hearing on the proposal Thursday. “I usually have to go off the island to get my car wash. Now I won’t have to.”
Hard Rock proposes an eight-pump gas station, 5,100-square-foot convenience store and 3,500-square-foot automated car wash on the 2.88-acre site at the intersection. The state agency’s board of directors is expected to vote on the project during its Jan. 30 meeting.
“This is an interesting application for a new kind of use for the casino industry,” said Jack Plackter, attorney for Hard Rock. “Hard Rock is dedicated to opening in the summer of 2018, and we want to have this new use up, which is a great use for the community, around the time of the opening.”
Hard Rock International and investors Jack Morris and Joe Jingoli are spending about $500 million to renovate the former Trump Taj Mahal and turn it into the Hard Rock Hotel & Casino Atlantic City.
The company expects the project to generate more than 1,000 construction jobs and 3,000 permanent jobs. The rebranded property is expected to open next summer.
“The project further demonstrates Hard Rock’s commitment to the region,” Plackter said. “It’s going to be an important amenity for the casino. It also helps to revitalize the uptown neighborhood; I know the folks that work here always say, ‘Where do we get gas?”
The store will items such as drinks and snacks, said Joe Emanuele, senior vice president of design and construction for Hard Rock International.
The proposed gas station would be Hard Rock’s second in the United States. In June, Hard Rock opened its first gas station in Northfield, Ohio, as part of its Hard Rock Rocksino.
“This (project) is meant for those visiting the city and residents of Atlantic City,” Emanuele said.
The city features four gas station, according to a Google search.
The ROCKSTOP GAS & WASH in Ohio created 100 construction jobs and 35 permanent jobs. Emanuele said it has not been decided how many permanent jobs the Atlantic City project would create. The facility would be open 24 hours a day, Emanuele said.
Emanuele said they are still deciding if Hard Rock player’s card holders will receive discounts.
According to plans, people will not be able to access the site from Pacific Avenue. Entrances and exits will be allowed from Maryland and Virginia avenues.
Landscaping would include mostly evergreen of trees and plants, according to the plans.