A $25 million erotic dance club that will add to the casino industry's lineup of adult-themed entertainment has been granted regulatory approval for a liquor license.
Scores Atlantic City had been waiting for approval of a liquor license from the New Jersey Division of Gaming Enforcement to open this summer inside Trump Taj Mahal Casino Resort.
The division has imposed a series of conditions on Scores' liquor license, but they are consistent with the standard requirements for other casino venues that serve alcohol, agency spokeswoman Lisa Spengler said.
"As with all casino hotel alcoholic beverage authorizations, additional conditions may be added to ensure adequate regulatory oversight," Spengler noted of Scores.
Details about the club's grand opening are expected to be revealed this week. There are tentative plans for a media preview tour Wednesday conducted by Bob Gans, managing partner of Scores, company spokeswoman Cathleen Kiernan said.
The project has been two years in the making, since the Division of Gaming Enforcement gave regulatory approval in 2011 allowing Scores to feature dancers clad in pasties and G-strings inside a casino. Scores' management, though, has resisted attempts by the media to label the venue as a strip club.
While planning on Scores continued, other casinos got the jump by debuting their own adult-oriented clubs or shows. Most notably, Ivan Kane's Royal Jelly opened last year as an elaborate burlesque club on the casino floor at Revel Casino-Hotel. Borgata Hotel Casino & Spa followed this summer with "The Burlesque Show," billed as a flirtatious variety production that pays tribute to the 1940s burlesque era.
The sprawling Scores club, however, will take adult entertainment to an entirely new level on the Boardwalk. A Trump Taj Mahal press release touts Scores as "an extensive labyrinth of uniquely divergent venues." They include:
- The Electric Fantasy Club, a futuristic gentlemen's club and showroom with multiple stages, VIP seating and cabana-style private rooms.
- The Distrikt, a red-lit fantasy corridor featuring surprise attractions.
- The Libertine Room, an ultra-luxe celebrity and high roller lounge.
- The Black Box Cabaret, a state-of-the-art special event space that can be reserved with Scores dancers in it.
- Blue Velvet Theater, the home to a male revue called the Real Men of Scores.
- The Spread, an intimate sports bar.
- The Deck at Scores, an exclusive beachside day club and nightclub experience.
- And the Scores Collection retail store.
"We appreciate that the Trump Taj Mahal had the vision and business savvy to feature Scores Atlantic City as a premier nightlife attraction that appeals to everyone. It is certain to become a distinct competitive advantage in the Atlantic City marketplace," Gans said in the release.
Contact Donald Wittkowski: