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ATLANTIC CITY — Casino executives, government leaders and other key officials say they will have one thing in mind when they gather for a Nov. 24 summit in the mayor’s office: How do we rescue Atlantic City’s economy?
Already, some central themes are emerging: Derelict buildings must be demolished to make the city more attractive. Tourists must feel safer while walking the streets. All levels of government must cooperate with each other, officials say.
“We have to make Atlantic City a resort destination,” said Thomas D. All three gubernatorial candidates say money is needed for Atlantic City tourism. Carver, executive director of the Casino Reinvestment Development Authority, the state agency that uses gaming revenue to revitalize the city. “The time is long past when we could strictly depend on the beaches and Boardwalk to draw tourists. We can’t compete anymore on that basis alone.”
Mayor Lorenzo Langford has called the summit at City Hall in response to a warning from casino CEO Kevin DeSanctis that the city’s future looks bleak unless a plan is developed for saving it.
“All I know is that we don’t have a plan, and any plan is better than no plan,” DeSanctis, chairman and chief executive of the $2 billion Revel Entertainment Group casino, told the Atlantic City Hospitality Trade Show on Oct. 22.
DeSanctis’ call for change rattled the city. Arguing that the casino industry and the local community have never really accepted each other, DeSanctis stressed the need for more cooperation.
Don Marrandino, president of the four Atlantic City casinos owned by Harrah’s Entertainment Inc., said DeSanctis’ statements already have prompted action.
“The good news is, everybody is talking things out,” Marrandino said. “With all the competition looming down on us, we have to start talking about things we agree on. We can all agree on clean, safe and customer service.”
A citywide discussion
Langford characterized the summit as the first step toward trying to fix the city’s problems. Atlantic City has been suffering amid a three-year revenue slump in the gaming industry caused by the recession and competition from surrounding casino states.
“We need to recognize that our fates are inextricably tied together,” the mayor said.
However, Langford maintained it was premature for him to begin publicly outlining what has to be done to improve the city before he holds the summit.
“That’s why we’re doing this,” he said. “We need to determine what those elements are.”
Langford did say that members of the city’s neighborhoods must have a place at the table. He is expected to invite the heads of each city civic organization.
Langford said he hopes to incorporate other voices in the discussion after his first meeting.
State Sen. James Whelan, an Atlantic County Democrat and former Atlantic City mayor, called the summit a good starting point, but cautioned that he has seen many improvement plans over the years fail.
“I’m not a big advocate, frankly, of plans, per se. I’ve seen a zillion pretty pictures of things that have not been built in Atlantic City,” he said.
Whelan said he would prefer to deal in broad outlines — working collectively with property owners and developers — rather than an imposed plan.
He said the city’s previous plans reminded him of a cartoon he saw once. Moses was coming down Mount Sinai with the Ten Commandments. Moses looked heavenward and asked, “Where’s the funding?”
“But until someone has funding, or a private developer is willing to come in and spend the money necessary, that’s all it is, a pretty picture,” Whelan said.
“For a plan to be successful, it has to have the ability to attract private capital, and part of that ability has to be a better visual sense of the city, which in turn leads to a more secure feeling for both visitors and residents,” he added.
Agencies say they’re ready
Carver emphasized that blight must be cleared out to improve the city’s image. He said the Casino Reinvestment Development Authority could begin a demolition program “tomorrow” if the city begins targeting abandoned buildings that foster crime.
“Residents and visitors have to believe it’s a safe city to be in,” Carver said. “There’s always been a perception, ‘I’m not coming here. It’s not safe.’”
Carver said any beautification program must extend to gritty areas of Atlantic Avenue. He wants to see casino development spread across Pacific Avenue to Atlantic. He also mentioned the possibility of having the city’s popular shopping and entertainment district, known as The Walk, expand into parts of Atlantic Avenue to attract more tourists.
Linda M. Kassekert, chair of the New Jersey Casino Control Commission, pledged additional help for Atlantic City through regulatory reform. She noted the commission continues to ease some of the regulatory requirements at the request of the casino industry.
“We’ve done it all along,” Kassekert said. “We haven’t stopped rewriting our regulations. We sit down with the casinos and their wish list and make a lot of changes as a result of that.”
One priority is cleaning up run-down areas in the South Inlet section surrounding the Revel casino. Now under construction, Revel is scheduled to open in 2011. Even before the summit, the city has begun planning to help Revel obtain money to improve the area.
An early step
Earlier this month, the city took the first of many steps to infuse $150 million in infrastructure and construction improvements in the resort’s forgotten Inlet section. The funding would come from state bonds paid for incrementally over several years through projected local property tax revenue from Revel. The bond, if issued, would reconstruct some of the most dilapidated sections of the Boardwalk, renovate Garden Pier and finally fund a citywide program for surveillance cameras to aid investigations.
Whelan said the potential funding for Revel is “important to the potential lenders and investors in Atlantic City to see that the city and the state are prepared to step up and assist private investment, despite what they may have heard.”
Whelan also cited casino deregulation legislation passed earlier this year with his sponsorship, saying he hoped to revisit and expand on the bill with Gov.-elect Chris Christie.
Christie’s spokeswoman Maria Comella declined to comment about the summit. During the campaign, Christie described his own plans for helping Atlantic City.
Christie opposes placing slot machine-like video lottery terminals at New Jersey’s horseracing tracks. Atlantic City officials fear the spread of casino-style gambling in other parts of the state, saying it would create even more competition.
Christie also has called for redirecting all Casino Reinvestment Development Authority funding to Atlantic City because of lower revenues and the need to protect public and private investments.
Contact Donald Wittkowski:
609-272-7258
Contact Derek Harper:
609-292-4935
Contact Michael Clark:
609-272-7204
Michael.Clark@pressofac.com
Posted in ATLANTIC CITY | BREAKING on Sunday, November 15, 2009 7:45 am Updated: 4:03 pm.
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