Duncan J. Watts / What Rowling's experiment says about success - Press of Atlantic City: Commentary

Duncan J. Watts / What Rowling's experiment says about success

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Posted: Saturday, July 27, 2013 12:01 am

The recent revelation that J.K. Rowling is the author of the critically acclaimed and - until now - commercially unsuccessful crime novel "The Cuckoo's Calling" has electrified the book world and solidified Rowling's reputation. After all, if she can impress the critics without the benefit of her towering reputation, then surely her success is deserved.

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