John W. Traphagan / Seeing students as 'customers' undermines colleges - Press of Atlantic City: Commentary

John W. Traphagan / Seeing students as 'customers' undermines colleges

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Posted: Monday, May 5, 2014 12:01 am

Recently at the University of Texas, and at many other universities around the country, there has been quite a bit of discussion about privatizing administrative tasks necessary to keep the institution operating. The overall discussion is a good one aimed at improving efficiency in a time of tight budgets. But it also has raised an important problem in how people think about higher education. And it boils down to two words: customer service.

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