As the warm weather rolls in and we see the first signs of spring, many business owners think about more than grass and leaves turning green.
The green they dream of comes in the form of dollars coming in from the increase in business during what they hope will be a good spring season. For many seasonal and even year-round businesses, the change of seasons gives them more than a few reasons to be excited.
For those in retail, the spring brings items and outfits filling their shelves and racks. This also includes new colors, styles and designs, plus the opportunity to get creative with spring-time themes as they merchandise and decorate their store windows and sales floor.
With Easter occurring later in spring this year, it allows businesses more time to market and sell Easter candy, outfits and other items related to the holiday. Once every few years the Easter Bunny allows businesses to hop along the bunny trail a little longer. For increasing sales in business that can be a good thing.
Those in the service-oriented business fields are focusing on the needs of customers that specifically relate to this time of year. This includes yard cleanups and first cuts for landscapers to air conditioning tune ups and everything in between. Auto repairs also tend to increase as a harsh winter turns to spring.
When we think about services, we cannot forget about the increased spring time business for professional services. Accountants historically experience major increases in business this time of year as the tax filing deadline looms.
Weather is always a factor for garden centers and those businesses that begin to blossom as plants begin to bloom. Hardware stores are busy stocking their garden sections with everything we need to beautify our lawns and gardens.
We also turn our focus to the truly seasonal businesses located throughout our shore towns and boardwalks. A number of sunny and warm springtime weekends can help make the difference between a good season and a great season. Both retail and service entities are among the seasonal businesses that can benefit from the spring season. Oceanside avenue boutique shops, boardwalk eateries and bike rental businesses are just a few of the businesses we see spring to life in spring.
Finally, let’s not forget the destination businesses, area attractions and those businesses related to the increase of people visiting our region in the spring. Wineries, breweries, distilleries as well as historical and amusement attractions all increase in business as our regional weather gets better. These are the businesses along with the hotels, motels and B&B’s that give the visitors a place to play, stay and bring business to our area restaurants.
Here’s to continuing to make “spring our thing” here in South Jersey. Hopefully I will see you standing in the ice cream line!