OCEAN CITY — Alison Hendricks, an Ocean City High School junior, recently won the Project Yellow Light scholarship competition with her billboard design.
Hendricks' billboard is now prominently displayed in Times Square in New York City.
Project Yellow Light is a scholarship competition designed to bring about change. Created in honor 16-year-old Hunter Garner, who lost his life when the driver of the car he was traveling in crashed due to texting and driving, Project Yellow Light gives out scholarships annually to one high school and one college student for best billboard design, best video and best radio advertisement.
“The whole process honestly took me about five minutes,” said Henricks. “I’m always on my phone, whether it be Snapchat or Instagram, which made it easy to create a slogan that was relatable. The billboard was my response to how society lives life through phones.”
Hendricks was tasked with creating a billboard design to motivate, persuade and encourage her peers to not drive distracted.
Her bold message, “Get over your selfie. Send it later,” won her a scholarship in the amount of $2,000.
“Times Square is an immensely busy location and to have one of our students' ideas displayed for all to see is such an honor,” said Superintendent Kathleen Taylor. “Alison’s graphic not only catches your attention, but it sparks emotions that will help the public to do the right thing when it comes to texting and driving.”
For the remainder of the year, Hendricks’ billboard will be displayed on more than 1,000 Clear Channel outdoor billboards across the country.