Hard Rock Ocean Resort Casino Opens (copy)

Crowds walk the boardwalk in front of the Hard Rock Hotel& Casino in Atlantic City on June 28, 2018. (Dale Gerhard / Press of Atlantic City)

ATLANTIC CITY — State gaming regulators have fined Hard Rock Hotel & Casino Atlantic City for failing to follow regulations and procedures.

The New Jersey Division of Gaming Enforcement levied a $5,000 fine against the casino hotel for failing to notify or petition regulators in respect to the employment of a marketing executive. The division issued the fine after Hard Rock did not properly petition for qualification or notify regulators of the appointment of Mann Lien as the property’s vice president of Asian marketing, as required by the Casino Control Act.

Hard Rock declined to comment on the matter.

In a letter to Hard Rock’s legal counsel dated Oct. 29, DGE Director David Rebuck wrote that “of import in this instance, the position of vice president of Asian marketing and Mr. Lien’s appointment to that position arose from and was related to the initial casino licensure” of the casino hotel. The Casino Control Commission granted Hard Rock’s casino license in May, and the property commenced gaming operations June 27.

Rebuck’s letter indicated that Lien, who already possesses a casino key employee license, began his employment on July 9. The division was not notified of Lien’s employment until Oct. 22, according to the letter, and only found out after inquiring with the casino hotel.

On Oct. 30, Hard Rock filed a petition seeking a qualification waiver for Lien.

Rebuck’s letter concludes Hard Rock “has agreed to pay in recognition of the seriousness of its failures related to non-compliance as to the mandates” of the Casino Control Act.

Contact: 609-272-7222 ddanzis@pressofac.com Twitter @ACPressDanzis

I cover Atlantic City government and the casino industry since joining The Press in early 2018. I formerly worked as a politics & government reporter for NJ Herald and received the First Amendment: Art Weissman Memorial NJPA Award two years in a row.

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